The whole world is aware of the various calamities striking different parts of the planet in rapid succession that charities are starting to get overwhelmed by the number of people that still needs help and their dwindling resources. From hurricanes to earthquakes, not to mention the political strife engulfing many nations, many innocent people are desperate for attention and help but only a few respond to their needs. Aside from various government agencies, charities are among the first to offer support to affected localities and families.
But if you have seen the news lately, you’ll see that in America alone, at least a couple of hurricanes hit certain states leaving them crippled for weeks. Let’s not also forget the many island nations that suffered in the wake of Hurricane Irma. And then a massive earthquake hits Mexico that destroyed properties and took away lives of unknowing Mexicans of this horrific tragedy. With all these disasters subsequently happening one after the other, charities are starting to feel the burden of their desire to help those in need and the realities they are facing.
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A flood of natural disasters around the world in the last month has some aid organizations taking a different approach to fundraising to prevent donor fatigue.
For weeks, Canadians